Industry signals
What changed across the profession.
Global investment rose, but the number of new projects did not
UNCTAD's 2026 World Investment Report puts global foreign investment up 6% to $1.6 trillion in 2025, yet developing economies grew just 2% to $901 billion and the count of announced greenfield projects fell 16%. Value held up because a handful of mega-projects in AI infrastructure, semiconductors, critical minerals, and energy carried it, sectors that made up 44% of greenfield value last year against 16% in 2020. For a promotion agency the warning travels everywhere. A rising total can rest on a shrinking number of deals.
UNCTAD: World Investment Report 2026Washington starts charging full freight for its trade missions
From 22 July the US International Trade Administration raised and restructured the user fees on its export and investment promotion services, from Gold Key matchmaking to organized trade missions, under a budget directive to recover the full cost of each service. The change reads as administrative, but the heavily subsidised government trade mission is narrowing, and a small exporter weighing a Commercial Service package will now see more of the real price. Agencies abroad that compete against a cheap US offer have room to reprice their own.
Federal Register / Justia: ITA user-fee revisionsNigeria takes the AfCFTA chair and points it at digital trade
Nigeria succeeded Egypt as president of the AfCFTA Council of Ministers of Trade at the end of June and has made digital commerce its headline, standing up a regulators' working group to harmonise market entry, licensing, and investment rules for online business across members. More than 10,000 certificates of origin had been issued under the agreement by the end of March, and intra-African trade is projected near $230 billion this year.
Financial Afrik: Nigeria succeeds Egypt as AfCFTA trade council presidentSaudi Arabia retakes the Gulf's project crown, and a bank's headquarters
Saudi Arabia was the only GCC market where contract awards rose both on the quarter and the year in the second quarter, climbing to roughly $30 billion and retaking the region's top spot for new project value. In the same stretch the Ministry of Investment granted Deutsche Bank a regional-headquarters license, part of Riyadh's rule that firms wanting government contracts base their regional HQ in the Kingdom.
Enterprise: Saudi reclaims GCC projects crown in Q2EU-Mercosur is already trading before it is ratified
The interim trade agreement between the EU and Mercosur has applied provisionally since 1 May, cutting tariffs on a first tranche of goods, even though full ratification is stuck: the European Parliament's referral of the pact to the bloc's top court has frozen its own approval for up to 18 months. Exporters can use the new preferences today, but the legal ground under them is not yet settled. An officer advising firms should treat the tariff cuts as real and the framework as provisional.
European Council: EU-Mercosur agreements explainedPEZA's pledge book jumped 70%. Read one layer down and it is 25 decisions, one island, and a pipeline still to be converted.
A 70% rise in approved pledges is a real headline. The win is concentrated by project, by geography, and by source, and a peer agency should publish that distribution.
The Philippine Economic Zone Authority said on Friday that it had approved 151.90 billion pesos in investment pledges as of mid-July, up 70% from the 90.96 billion recorded a year earlier, across 174 new and expansion projects. Director General Tereso Panga read it as a vote of confidence in the country's investment climate, and on the face of it he has the numbers: the project count is up 16%, manufacturing leads with 76 projects, IT and business-process management adds 28 and ecozone development another 26, and the pipeline promises $5.91 billion in exports against 2.0 billion a year earlier, plus a little over 26,000 direct jobs. For an agency selling the Philippines as a China-plus-one manufacturing base, that is a good week.
Then read the second paragraph of the release. Of the 151.90 billion pesos, 131.66 billion sits in just 25 big-ticket projects, 87% of the total in roughly two dozen decisions. That is not a criticism of PEZA so much as a description of how pledge totals now behave everywhere: value is carried by a short list of large commitments, and a single deferred plant can swing the headline by 10 points. It is the same physics UNCTAD flagged globally this year, where the count of greenfield announcements fell 16% even as capital held, because a few mega-projects did the lifting. An agency that reports only the aggregate is reporting the most volatile number it has.
The map tells the second concentration story. Of the 174 projects, 144 are bound for Luzon, 22 for the Visayas, and 11 for Mindanao. The pledge boom is, to a first approximation, a Luzon boom, and for a national authority that is a readiness question as much as a marketing one: demand is clustering where power, ports, and trained labor already sit, and the parts of the country that most need the jobs are winning the fewest projects.
The source mix deserves a targeted response rather than a general one. The Netherlands was the largest origin of capital, ahead of South Korea, Singapore, Indonesia, and Germany, a European and East and Southeast Asian roster consistent with supply-chain diversification rather than a single dominant partner. What PEZA is winning is diversification-driven manufacturing and services, and that composition is a targeting instruction. Aftercare, supplier-linkage, and repeat-investment effort should be built around those five origins, because a Dutch contract manufacturer and a Korean electronics firm expand for different reasons and respond to different follow-up.
One line in the release argues for caution. In July alone the board approved 11.21 billion pesos, down from 18.60 billion in the same month last year, so the monthly run-rate cooled even as the cumulative figure soared. A mid-year total smooths over a slowing month, and an approval is not a commissioned plant. PEZA itself frames the position as more than half of its 2026 goal secured, which is a strong lead position. The companion metric, the share of past pledges that became realized investment, turns an approvals release into an account of delivery, and it is the number a board and a site selector will eventually ask for.
For a peer agency the practical lesson is about what you publish and when. When your own mid-year approvals land, resist the single triumphant total and put out the distribution instead: the share of value in your top 10 projects, projects by region, by sector, and by source country, and your realized-to-pledged ratio from prior cohorts. That turns a press release into a management dashboard, tells your minister where the concentration risk is before a journalist finds it, and signals to an investor that you understand your own book. PEZA's numbers are strong enough to survive that scrutiny.
PEZA-approved projects by sector, new and expansion, as of mid-July 2026 (174 projects total). Manufacturing dominates the count, and value is more concentrated still: 25 big-ticket projects hold 87% of the pledged capital. Source: Philippine Economic Zone Authority, reported by The Manila Times, July 25, 2026.
Practice implications
- ◆Report the distribution. A 70% jump built on 25 decisions carries a different risk than one spread across 200. Publish the share of pledged value in your top 10 deals, and your projects by region, sector, and source, so the concentration is visible to you before it is visible to a critic.
- ◆Track the monthly line under the cumulative one. PEZA's July intake fell year on year even as the year-to-date total climbed. Watch your run-rate, because the momentum turns before the headline does.
- ◆Aim aftercare at the origins you won. The Netherlands, Korea, Singapore, Indonesia, and Germany are diversification-driven investors. Build repeat-investment and supplier programs around those five.
- ◆This week: compute your realized-to-pledged ratio from last year's cohort and set it beside this year's pledge headline. That one ratio is the most honest number you can hand a board, and it is the companion to the community's earlier work on realization rates.
Sources
- The Manila Times: PEZA investment approvals rise to P151.9B as of mid-July
- UNCTAD: World Investment Report 2026
- UNCTAD: Global investment rises 6% to $1.6 trillion
- Federal Register / Justia: ITA export and investment promotion user fees
- Financial Afrik: Nigeria succeeds Egypt as AfCFTA trade council president
- Enterprise: Saudi reclaims GCC projects crown in Q2
- European Council: EU-Mercosur agreements explained
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